At the beginning of 2012 George joined Hallmark Idaho Properties, Hailey – Sun Valley as the Marketing Director and Associate Broker. George participated in the alliance of Hallmark Idaho Properties with Cabela’s Trophy Properties creating a unique global marketing opportunity for seller’s we represent.
The move also allows George to dedicate more time to his passions of online marketing, professional photography and consulting those that need marketing help.
George started his real estate career in 1975 in the Seattle area. In 1977 he received an award for his 1st “Million Dollar Month” when homes averaged apx $40,000. He is a Graduate of the Realtor Institute.
George has been in top 1% in nation for sales the majority of his career. The major focus while working in the Pacific Northwest was marketing and representing major building companies.
After selling his successful Pacific Northwest real estate company in 1989 George joined Windermere Real Estate, then moved to Wood River Valley in 2001.
George is a natural leader in the world of marketing. Having worked with various advertising agencies helping design effective marketing campaigns for new home communities to being self taught on designing and building websites for various Windermere offices and major builders, George understands what it takes to get maximum exposure in today’s worldwide market place. He also worked with leading Northwest Interior Designers to target specific buyer profiles when setting up model homes in new home communities he marketed.
George’s unique online marketing approach exposes properties to the vast market throughout the United States and beyond. Because a large percentage of local real estate sales are too people that live outside the immediate area, promotional programs are geared to very specific markets including California, Washington, Oregon and East Coast Markets.
Certifications & Awards:
A Graduate of the Realtor Institute George obtained his brokers license in 1977 and has received numerous top achievements, sales and marketing type awards. George has also been recognized as an award winning professional photographer, skills he uses on a daily basis marketing homes and products online. George studied photography with the New York Institute of Photography.
George also has extensive training regarding how to help people navigate both selling and buying financially distressed properties and is a “Certified Short Sale Expert”
Photography, computers, marketing trends, financing and economics, building and design, consumer behavior and self-improvement
Skills and Experience
Top Real Estate Broker, Trainer, Sales Manager and Marketing Agent for 35 Years
Successful Negotiator, Proven Track Record
Sold and Closed over 2,500 Home, Condominium, Farm and Land Transactions
Top 1% of Realtors in Nation for Majority of his Real Estate Career for Number of Homes Sold and Closed Each Year
Built and Sold A Variety of Spec. and Custom Homes (In partnership with his wife Lesley)
Designed and Implemented Major Marketing Programs for Various Corporate Builders and Real Estate Companies in Greater Northwest
Fee Hired Consultant (design, marketing and strategies) including 2 Homebuilders listed on the New York Stock Exchange
Professional Photographer and Internet Website Designer
Computer Geek Since Late 70′s With Focus On Effectively Selling Online
Past Technical Adviser for Sun Valley Multiple Listing Service, Northwest Multiple Listing Service and the Windermere Corporation
Active Online Marketing Consultant for Various Associations, Networks, Groups and Real Estate Blogs
Group Leader on Various Online Marketing and Networking Groups
It’s A Changing World – Constantly Striving To Stay Ahead of Competition Through Continuing Education**Nothing on this website should be confused with financial or legal advice. If you need this, or any other type of advice, please seek the help of a competent professional. In addition, because real estate laws change all the time and differ from state to state, and even city to city in the same state, everything in these pages should be considered general marketing advice and ideas. Please see link to full Disclaimer at the bottom of this page.